Mari Kasurinen

Graphic Design

Graphic Design for Museo Leikki

Aug 2022

for Museo Leikki

Adobe Illustrator

Adobe Photoshop

Adobe InDesign

Adobe Animate

Adobe Premiere

Procreate

 A phone showing Museo Leikki's insta

Since 2022, I have worked as a freelance Graphic Designer for Museo Leikki, creating a wide range of visual content that brings their stories and events to life. My work spans from communication and marketing materials to flyers, videos, and merchandise design – each project tailored to capture the museum’s playful spirit while engaging audiences of all ages. By combining thoughtful design with a deep understanding of Museo Leikki’s mission, I ensure every piece not only looks compelling but also strengthens their brand and connects meaningfully with visitors.

A custom flyer to Museo Leikki
Museo Leikin ystävät flyer
A sticker sheet with different kinds of My Little Leikki Pony
My Little Leikki magnets and keychain

Get in touch

Want to work with me or commission a piece?

kasurinen.mari@gmail.com

A stack of Tokiosta Tapiolaan books

Tokiosta Tapiolaan Exhibition Publication

I had the pleasure of designing and laying out Tokiosta Tapiolaan Exhibition Publication, a book born from the collaborative community curation of Museo Leikki and a dedicated network of hobbyists. This unique publication gives voice to Finnish enthusiasts of Japanese culture, weaving together hundreds of perspectives, memories, and experiences. Inside, you’ll find heartfelt quotes from fans, photographs of collectibles and memorabilia, snapshots of convention culture, and much more – including my own photography created specifically for the book. From lolita fashion lovers to vocaloid fans, from devoted anime viewers to passionate cosplayers – the book celebrates the vibrant and diverse fandom in Finland. More than just a publication, it’s a tribute to the way Japanese pop culture is not only embraced here but reimagined, lived, and made our own.

A silver tin with Museo Leikki layout

Museo Leikki Merchandise

I design custom merchandise for Museum Leikki. The collection evolves based on Museum Leikki's needs, and so far, it includes textile products, branded specialty products, postcards, stickers, and tote bags.

From Tokyo to Tapiola exhibition poster

"From Tokyo to Tapiola" Collateral Materials

I designed print-ready materials for Museum Leikki's From Tokyo to Tapiola exhibition, including the poster, flyers, brochures, exhibition graphics, and social media content. All visual assets were exclusively created by me from scratch.

Round My Little Leikki stickers

My Little Leikki Merchandise

I designed a custom mascot for Museo Leikki, My Little Leikki, along with their very own merchandise line. The collection evolves based on the museum's needs, and so far, My Little Leikki has appeared on textile products, postcards, mugs, keychains, stickers, and badges.

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