Graphic Design
"From Tokyo to Tapiola" Collateral Materials
Oct 2023 – May 2024
for Museum Leikki
Adobe Photoshop
Adobe Illustrator
Procreate
I designed print-ready materials for Museum Leikki's From Tokyo to Tapiola exhibition, including the poster, flyers, brochures, exhibition graphics, and social media content. All visual assets were exclusively created by me from scratch.
Get in touch
Want to work with me or commission a piece?
kasurinen.mari@gmail.com
"From Tokyo to Tapiola" Exhibition Design
I developed the visual and graphic design for the From Tokyo to Tapiola exhibition, including marketing materials. I designed the exhibition architecture, poster, flyers, brochures, exhibition graphics, and social media materials. I also designed a custom mascot, Kiko, to enhance exhibition communication. Additionally, I designed four interactive play stations with custom props. I was also responsible for the design and procurement of products for the museum shop.
Tokiosta Tapiolaan Exhibition Publication
I had the pleasure of designing and laying out Tokiosta Tapiolaan Exhibition Publication, a book born from the collaborative community curation of Museo Leikki and a dedicated network of hobbyists. This unique publication gives voice to Finnish enthusiasts of Japanese culture, weaving together hundreds of perspectives, memories, and experiences. Inside, you’ll find heartfelt quotes from fans, photographs of collectibles and memorabilia, snapshots of convention culture, and much more – including my own photography created specifically for the book. From lolita fashion lovers to vocaloid fans, from devoted anime viewers to passionate cosplayers – the book celebrates the vibrant and diverse fandom in Finland. More than just a publication, it’s a tribute to the way Japanese pop culture is not only embraced here but reimagined, lived, and made our own.
Kiko mascot
As the exhibition designer for Museum Leikki’s From Tokyo to Tapiola special exhibition, I created a unique mascot for the exhibition. By strategically using the mascot in the physical exhibition, museum pedagogy, as well as in communication and marketing, Museum Leikki was able to significantly enhance exhibition outreach and engagement.
"From Tokyo to Tapiola" exhibition trailer
I illustrated and animated a trailer for the special exhibition "From Tokyo to Tapiola" for theatrical release. The trailer was presented at the Espoo Ciné Film Festival.