Mari Kasurinen

Brand Design

Memento Branding

Feb 2026 – Apr 2026

for Memento

Adobe Illustrator

Adobe Animate

Adobe Photoshop

Procreate

Adobe Premiere

Memento logo

I loved designing the brand identity for Memento, a pop-up antique and vintage shop offering carefully curated items dating from the late 1800s onwards.

The brief called for a visual identity inspired by Victorian imagery, reimagined with a modern twist. The result needed to be both distinctive and versatile, working seamlessly across the shop’s printed materials, from price tags to other in-store applications, as well as digital channels such as social media.

Memento brand guideline sheet including logo, typography, color palette and reference photos

Get in touch

Want to work with me or commission a piece?

kasurinen.mari@gmail.com

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