Exhibition Design
"Pony Friendship is Forever" Exhibition Design
Aug 2022 – Apr 2023
for Museo Leikki
Adobe Illustrator
Adobe Photoshop
Procreate
I created the visual and graphic design for the Pony Friendship is Forever! exhibition, including the design of a custom mascot, My Little Leikki, to enhance exhibition communications. I also contributed expertise to content development, and designed and implemented the interactive play station, the Hobby Horse Stable, featuring custom My Little Pony hobby horses. Additionally, I managed the design and procurement of products for the museum shop.
Get in touch
Want to work with me or commission a piece?
kasurinen.mari@gmail.com
My Little Leikki Mascot
I created a unique mascot for the Pony Friendship is Forever! exhibition. By strategically using the mascot in the physical exhibition, museum pedagogy, merchandise, as well as in communication and marketing, Museum Leikki was able to significantly enhance the Pony Friendship is Forever! exhibition outreach and engagement. Even though the exhibition is no longer at display, Leikki still uses My Little Leikki in the museums activities.
My Little Leikki Merchandise
I designed a custom mascot for Museo Leikki, My Little Leikki, along with their very own merchandise line. The collection evolves based on the museum's needs, and so far, My Little Leikki has appeared on textile products, postcards, mugs, keychains, stickers, and badges.
"From Tokyo to Tapiola" Exhibition Design
I developed the visual and graphic design for the From Tokyo to Tapiola exhibition, including marketing materials. I designed the exhibition architecture, poster, flyers, brochures, exhibition graphics, and social media materials. I also designed a custom mascot, Kiko, to enhance exhibition communication. Additionally, I designed four interactive play stations with custom props. I was also responsible for the design and procurement of products for the museum shop.
"Your Friend, Hello Kitty" Marketing Collateral
I designed print-ready materials from the image material created by Sanrio for Museum Leikki's Your Friend, Hello Kitty exhibition. The materials included the exhibition poster, flyers, brochures, exhibition graphics, and social media materials.